Basketball shooting knowledge, preserved.
Explore the original Swish articles, testimonials, videos, coach directory, and website pages. Original author credits are preserved.
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30% discount site-wide!The Jump Shot & Free Throw for EVERYONE!We're on a mission to help coaches at every level of the game improve their team's shooting and g…
An Object In Motion ...
I had a revelation in 2004 when I was out shooting for fun at a neighbor's basket. The partial thought that came into my head was that "An Object in Motion tend…
Basketball Shooting : How to Get Accuracy, Consistency and Repeatability
I just did some clinics in northern California and noticed again the critical nature of these three qualities in a player's shooting. To shoot well, you have to…
Basketball Coaches: Encourage Young Players to Shoot!
Please, coaches, encourage your young players to shoot, don't shut them down! A parent/coach who just ordered my Swish videos told me of his son's coach and how…
Basketball Shooting: How We Learn
Recently I had a chance to coach a group of kids in two sessions, two to three weeks apart. When we had some competitive games during the second session, I coul…
Basketball Shooting Instruction Nobody Gave You
Suggestions for improving your basketball shot. Not the usual kind of coaching, but you'll find it's the way of the great shooters.Let me ask you some questions…
Thoughts on Controlling Distance in Basketball Shooting
It's my theory that the few great shooters the game of basketball has had control distance by varying the arch (trajectory) of the shot rather than varying the …
Basketball Shooting: Watch the Learning Take Place!
In a conversation with Coach Joe Waters from upstate New York, who wrote a great Review of the Swish Method you'll see at the top of my home page, he mentioned …
Can You Work On Your Basketball Shot During the Season?
I come up against this all the time, coaches saying they don't want their players "messing" with their shots once the season starts. So what's the truth?WHY IS …
Focus on the Target When Performing to Reduce Fear!
(A young girl from New Mexico has a realization!)One problem we all have is trusting a new stroke (or new anything) when there is pressure, when it "counts!" Wh…
For Improved Shooting - Laser-Like Focus and High Awareness on Alignment!
I just gave a private lesson to a couple brothers, ages 9 and 15, who live with their younger sister and parents in Moscow most of the year (the father works in…
How We Learn
by Tom NordlandRecently I had a chance to coach a group of kids in two sessions, two to three weeks apart. When we had some competitive games during the second …
Humble Free Throw - Why So Misunderstood and Mis-Performed?
We see and hear mention on TV during college and NBA/WNBA games about the often mediocre performance from the Free Throw line. Nightly we see high-paid NBA play…
I Teach Players to Coach Themselves and Others in Shooting!
A big part of what I do as a shooting coach is to ... "Teach people to coach themselves and others!" The "Self-Coaching" part of that is huge.It's one thing to …
Learning Basketball Shooting: “Awareness” — A “Monster” or A Necessity for True Learning?
After a recent set of clinics, my top Coach-in-Training, Ernest Johnson, from D.C. and I were talking about the value of Feedback. I've been taught by my mentor…
Let's Look at the Hand Position
This is just a quick little thing that can make a big difference in your shot. As I was practicing recently, having fun learning and observing the learning proc…
Master the Release When You Practice Shooting!
I often walk down the street to practice shooting at a friend's house who has a basket on his garage facing the street. The driveway is sloped down and out, sta…
More Mechanical Than Mysterious
An article from Terry Tucker, a coach from Jasper, Indiana wrote to describe the value of my Swish approach and the things I'm teaching/coaching. Terry has desc…
NBA At It Again!
Originally published February 01, 2007"Plus ça change, plus c'est la méme chose!"This is a French saying that says, "The more things change, the more they stay …
Our National Team Takes Third in the World!
For almost every country in the world, that would be a huge, positive headline. It would be a very popular thing. In this country, the home of basketball, it's …
"Slo-Mo" It for Greater Learning
When learning any new skill, it's very valuable to slow it down to learn more deeply. When you go to learn any new motion, especially a complicated motion like …
The Danger Signs of Poor Basketball Shooting
How to tell if your team needs work on shooting!A few years ago I was watching a women's professional ABL basketball game and I was struck by how ineffective we…
The Jedi of the Jumper Could Teach Lebron
The Johnny Appleseed of jump shots is on the road as we speak, spreading his simple gift to the world, even if the world isn't always ready to receive.Take LeBr…
The Joy of Sports and Basketball
Basketball and other physical sports have the possibility of transforming us. It all depends on how you play the game, of course! A couple years ago I attended …
Watch Others Like a Hawk!
I was in a gym in northern California recently and used the phrase, "Watch your partner like a hawk!" for the first time. I then looked up on the far wall and s…
What's Needed to Improve Shooting? (For Coaches and Parents)
I'm quite sure that the many people who receive my Shooting Newsletters do so because you care deeply about the subject of shooting for your players or children…
Whose "Fundamentals" Are They Anyway? (A New Look at the Fundamentals of Basketball Shooting)
What are the so-called "Fundamentals" of shooting? This reflection was triggered in late 2005 by viewing some of my collection of shooting videos, DVD's and CD'…
Stop the Basketball Shooting World
To the Basketball World:Please, let's examine the generally believed instructions that you must “Square up” to shoot a basketball, and that wrist flipping and s…
Rex Harris – Steph Curry’s Shot
My good friend from Indianapolis, Rex Harris, just recently sent me this remarkable video clip of Steph Curry shooting in slow motion. It's the best take on Ste…
Bill Sharman
"Excellent video & workbook on shooting. After reviewing both, I definitely feel they would help anyone who is interested in improving their shooting touch and …
Dale Davis ... the enforcer!
"The proof is in the pudding - look at the stats! I've made a major improvement and expect to improve more by continued working with Tom. His technique is diffe…
J.R. Angle
"Coach Nordland was the final secret to perfecting my jump shot. The main thing that helped me was what he calls "Catching the UpForce." Once I found the groove…
Kate Starbird
"Tom's coaching can be extremely helpful to players at all levels. The technique he teaches can be learned and mastered quickly, with only a few coaching sessio…
Pete Newell, Sr.
"Your tape is something every NBA player should have. I would be glad to endorse your film for you as I know it would help NBA or college players to realize the…
Scott Ostler
"I'm just a sports columnist (San Francisco Chronicle), so what do I know?"But I've played a lot of basketball, watched a lot, used to cover the NBA as beat wri…
Stan Morrison
"After 30 years of coaching at the Division I level, I've discovered the finest shooting coach in my basketball career. Tom Nordland's 'Swish' videos simply dem…
Tony Fuller
"I've played the game for 40 years and Tom's shooting techniques are amazing to me! My shot improved drastically from just one 20-minute session with him."-Tony…
Additional Endorsements
“Hi Tom, G'day from down under again. It's been a while since I've contacted you but I have been shooting so well lately I had to send you another update. “As y…
Swish 2 – Learning and Coaching the Method
Swish 2: The Video For Learning and Coaching the Swish Method. Coach Tom Nordland shows how to learn and coach this powerful method, step-by-step. Buy now on:…
Swish 3 – The Free Throw
Swish 3: The Swish Free ThrowThis third video expands the Swish methodology, focusing on the humble and humbling Free Throw. (Click here to read more)Buy now on…
Swish – A Guide to Great Basketball Shooting
The Original Swish: The Video That Started a RevolutionA simple-yet-profound introduction to a powerful way to shoot a basketball. Kids, parents and coaches can…
All Files
Swish DownloadsClinic GuidelinesCoaching Shooting with Teams and GroupsLibrary JournalMinnesota State High School ArticleNothing Cooler Than a Hot ShotSwish 2 O…
- Steve K., Minneapolis, MN
In my opinion, for anyone truly committed to teaching the art/science of shooting a basketball, this e-book is the ultimate single source that brings it all tog…
Al G., Seattle, WA
I was personally and professionally inspired by Tom Nordland’s Swish eBook on teaching shooting. Tom’s highly interactive Swish eBook shooting program delivers …
Clayton R., Austin, TX
A fantastic job in creating a “How To Teach Shooting Manual” for coaches. It is well written and contains a ton of practical advice, explanations and exercises …
DeAnta R., South Carolina
Greetings, I wanted to let you know I have had an opportunity to read through the book entirely, most areas more than once, the knowledge gained has been truly …
Dennis K., Shelton, CT
Tom Nordland has made significant contributions to advance the game of basketball through his many years of research on shooting. His techniques have added to p…
Eric K., Hong Kong
The Swish system is a natural system for first time students as it works as the body works and therefore is easy to use and remember. My experience is that youn…
John D., Palatine, IL
Swish has simplified the teaching of shooting! He’s broken it down into manageable pieces and then shows you how to put it back together. I recently hosted one …
Rex H., Indianapolis, IN
Took me over an hour to read all this and see the video's. I feel like I just went through a 4 hour clinic with you! Since I've seen many clinics and done some …
Coaching Resources
Swish Coaching ResourcesWhile other skills are important, shooting is the most critical. Without shooting and scoring, all you can hope for is to stop the other…
Swish Store
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Coaching
Swish Basketball Coaching What makes Swish Different?Tom takes the mystery out of shooting a basketball. Players learn quickly how to control the "Flight of a B…
Become a Swish Coach
SALE – 30% discount site wide & FREE Shipping!!!—————————————————————————————— You Can Become a Swish Coach!A Swish Coach's "eBook" is available that will teach…
Affiliate Program
30% discount site-wide!————————————————— Welcome to our Affiliate Program page!Marketing the highly-acclaimed "Swish" Shooting VideosHelp promote the Swish, Swi…
Swish Story
The Lost Art of Basketball ShootingThere's something wrong in the game of basketball. Kids and players at all levels of the game can't shoot. In fact, shooting …
Contact
30% discount site wide!!!—————————————————————————————— Contacting SwishPhone: 888-SWISH-22 (888/794-7422) Office Line: 903-641-1835 Email: Tom@swish22.comAddre…
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Rex Harris
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Find a Swish Coach in Your Area!
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Downloads
PRE-MARCH MADNESS SALE – 30% discount site wide!!!—————————————————————————————— Swish DownloadsClinic GuidelinesNothing Cooler Than a Hot ShotCoaching Shooting…
Work
“Dear Tom, I wanted to let you know how much we have enjoyed learning from your amazing video. My son Jesse has watched it many times and is applying the lesson…
Parents & Players Testimonials Continued (Page 2)
“Tom...thanx for putting this video together. I have seen some signicant improvement in my sons shooting ability in a very short period of time. He is 13 years …
Parents & Players Testimonials Continued (Page 3)
“Hi Tom: My son and I watched all or part of Swish 2 a couple of times over this past weekend. Fortunately, the weather here in Michigan was nice enough that we…
Endorsements & Testimonials
Swish Endorsements & Testimonials Dale Davis ... The Enforcer!“The proof is in the pudding - look at the stats! I’ve made a major improvement and expect to impr…
Endorsements & Testimonials Continued (Page 2)
Swish Endorsements & Testimonials Continued (Page 2) J.R. Angle"Coach Nordland was the final secret to perfecting my jump shot. Once I found the groove to catch…
Swish In The Media
30% discount site wide!—————————————————Articles About the Swish Method New Article On Steph Curry's Shooting FormBy Scott OstlerSan Francisco ChronicleMarch 7,…
Blog Post Title Four
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to sha…
Blog Post Title One
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to sha…
Blog Post Title Three
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to sha…
Blog Post Title Two
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to sha…
Swish Team
About Swish 22 Our TeamAbout Swish 22: A Legacy ContinuedThe Mission: Restoring the Lost Art of ShootingAt Swish 22, we believe that great shooters are not just…
Appointments 1
Book an appointment.Train, Learn, and Grow with Coach Taylor.It takes more than just mechanics to build a legacy. Whether you are a player chasing a dream, a co…