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GUIDELINES FOR TRIPS TO DO SHOOTING CLINICS/CAMPS

-- by Tom Nordland, Shooting Coach --


Two typical formats (other timeframes can be arranged):
•  Half-day, 4-hour “Clinics”
•  Two-day, 7-hour “Camps”

To have Clinics or Camps in your area, Tom would need a guaranteed minimum fee, depending on the number of coaching days and the travel time and cost. 

•  HALF-DAY “CLINICS:”
This is the “signature” format as it gives Tom ample time to lead a slow, awareness-filled experience in learning.  By the end, participants know fairly deeply what and how to practice and how to coach themselves.  That’s the only way this coaching is really going to stick!  These clinics are 4 hours long, and Tom can do one or two per day. 

•  TWO-DAY “CAMPS:”
These are 7 hour, two-day experiences, with a suggested 3 1/2 hours the first day and 3 1/2 hours the second (other formats are also possible).  The two-day experience gives the students an evening in between to watch the Swish DVDs, practice what they are learning, and develop questions to ask.  The second day becomes magical as the kids get more deeply what’s possible and learn additional ways to practice it and play with it.  Tom can do two of these Camp formats in a two-day period, with both a morning camp and an afternoon camp.  

TOM’S SUGGESTED FEES:

   • Tom's general fees are $60/person* for the 4-hour clinic and $90/person* for the 7-hour, two-day camp.  The fees include Swish or Swish 2, depending on age.  (The other Swish video will be offered to participants for just $10, plus shpg/tax**.)
   •  *Markup:  You will probably need or want to increase Tom’s fees for the sessions to generate funds for facilities costs and fundraising.  How much is up to you.
   •  These fees  are negotiable!  Because of the very difficult economy we’re having, if you feel that these fees are too high for families in your area, we can negotiate it, no problem.  Tom also allows for scholarships, full and partial. Don’t let money deter any serious player from getting this  extraordinary training.
  •  We would ask that there be a minimum of ~10-12 kids in each clinic, hopefully the 20-24 desired.  

**Swish 2 is $29.95 retail, so $10 is a steal!

REQUIREMENTS FOR CLINIC NUMBERS AND INCOME:
Tom needs a mix and match of clinics and/or camps (3-5 total, depending on which format) to generate enough revenue in an area to justify a trip.  At some point, usually ~15-20 days before, an Agreement will be signed specifying the guaranteed fee. 

CLINIC/CAMP SIZE AND # OF BASKETS:
There would be a maximum of ~24 kids per clinic or camp!  This size allows Tom the time to give ample personal attention to each participant.  This requires a court with at least 6 baskets, and that allows for no more than four kids per basket.  With fewer baskets, it can still work, but the greater numbers per basket reduce shooting time.  (If six baskets, we can go a few over the 24, if desired.)

AGE & GENDER:
Tom’s coaching for group clinics works best with kids ~11-12 years of age and older.  (Younger kids by special permission.)  A certain level of strength and maturity is required to grasp the concepts and be able to physically “get” what is coached and learn.  It’s not difficult stuff but, as an example, kids who strain to get the ball to 10 feet, for example, will have a hard time learning to “vary arch” to control distance.  Or if they are so small they have to use two hands to get the ball to a ten foot basket, they’ll have a hard time with the one-handed motion Tom teaches to get the greatest accuracy.  Kids at a very young age can learn this Method, but they will need a shorter basket and, if they’re too young, they require extra attention which takes away from the others in the session.

Tom’s clinics are equally valuable for girls and boys, and he welcomes a mix of both genders and different ages.  The work is done in pairs or individually with a like age, where possible.  There are no active games or physical competition.  Any motion is done slowly and gently.  The point of view Tom stresses is that the oldest participants can learn a great deal by watching younger players learn the Method, and vice versa.  Adults can also participate as students.  Learning is “universal.”

IN THESE CLINICS OR CAMPS PLAYERS WILL LEARN:
   • How to become a "Pure" Shooter!
   • A simple and powerful way to learn & coach shooting!
   • How to get Accuracy, Consistency & Repeatability –
        the  components of Great Shooting!
   • A simple approach to free throws -- "The Swish Free Throw!”
   • Different types of shots (catch & shoot, off dribble, etc.)
   • How to coach yourself and begin to master shooting!"
   • How to overcome pressure - the physical secrets!
   • What and how to practice, and creative games/exercises!
      (Includes personal attention to correct form & technique!)
 
FLYER:
If you want, Tom can design a special “The Secrets of Great Shooting” Flyer in PDF format that you can then print out and/or email for other people.

ASSISTANTS:
Tom will use coaches and parents who are present to assist by monitoring baskets and keeping the kids focused on each exercise.  No coaching!  They are encouraged to “learn” the method along with the kids by partnering up and practicing on the side.  If possible, we could arrange for a “Coaches’ Training” session at the beginning of Tom’s visit to your area, and those coaches will be able to observe the shooting sessions to gain further experience.

WHICH DAYS:
During school year:  When school is in session, a weekend trip can work with one clinic on Friday night and clinics or camps on the weekend. 

In Summer:  During the summer, clinics and camps can be planned during the week and/or on weekends.  

ON-LINE REGISTRATION IS AVAILABLE
Tom can set up an On-Line Reservation System that utilizes credit cards to enroll players.        

OTHER COACHES & PARENTS WILL HELP ORGANIZE SESSIONS
A visit to an area needs a local leader, gym, and a choice of possible dates to start the ball rolling.  Once a trip is taking shape, Tom will then email all the people in the area who have purchased Swish videos over the years and/or asked about clinics and alert them that he will be coming to their areas.  Of those people, almost for sure other clinic options will appear (or additional enrollments in YOUR clinics) in the same city/town or adjacent locals.  Thus, you probably will not have to get the full number of kids for your clinics and camps yourself, unless you want to.  A synergy happens and coaches and parents from different areas will join in and help generate the numbers needed to justify a trip.

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COACHES’ TRAININGS
If possible, we can schedule one or more ~3 hour sessions, preferably early in Tom’s visit, just for coaches and parents (his base charge is ~$50, which includes the Swish 2 video, ~$30 if already owned).  In this kind of session, he can start a process of training them in how to learn and coach the Swish Process.  They would then be able to observe and assist at the ensuing shooting sessions, expanding and applying what they are learning.  Coaches can also observe any sessions or participate as a student.  Tom will soon have an eBook on how to coach the Swish Process, and this will help dramatically to teach coaches in the simple processes needed to coach shooting effectively.

--
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Tom Nordland, Swish International, Inc.
Website: http://www.swish22.com
Tel:     888/SWISH-22  (888/794-7422)
Creator of the Swish approach to shooting
For a Basketball Shooting Renaissance!!!

  


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